Tabii, Türkiye’s global streaming service, has teamed up with Turkish Airlines to offer tabii’s original series and hit productions to the passengers of Turkish Airlines. This exciting partnership brings the acclaimed shows of tabii, which boasts an impressive reach of more than 3.5 million subscribers, to Turkish Airlines, the airline that offers an unparalleled travel experience to the highest number of countries in the world, enhancing the in-flight entertainment experience for passengers worldwide. The content has been offered in a special category, dubbed and subtitled in multiple languages including English, Spanish, Arabic and Urdu in addition to Turkish. This partnership not only expands tabii’s reach to new heights, but also enriches the visual archive of Turkish Airlines with fresh and exciting content, catering to a wide range of tastes.
Türkiye’s public broadcaster TRT’s global streaming service tabii, established to satisfy the global demand for Turkish entertainment and offer solutions to the changing viewing habits of the audience, is now taking its promise of accessibility ‘anytime, anywhere’ to the skies. Thanks to this agreement between tabii, which quickly amassed an impressive subscriber base and became the go-to digital streaming destination in Türkiye, and Turkish Airlines, which proudly carries the Turkish flag to every corner of the world, a rich selection of tabii original content enriches the viewing experience of the passengers of Turkish Airlines. This exclusive collection, comprising of highly acclaimed series spanning from various genres such as period dramas to comedies, thriller to action, makes the travel experience even more enjoyable for passengers with initially English, Spanish, Arabic and Urdu language options in addition to Turkish.
tabii, enhances your journey with joy!
As part of the partnership between tabii and Turkish Airlines, 12 tabii originals were added to Turkish Airlines’ in-flight entertainment system as of February 2024, with subtitle and dubbing options in multiple languages including English, Arabic, Spanish and Urdu in addition to Turkish. Among the exclusive selection, tabii’s original stories such as the beloved Rumi which highlights the life of the scholar, poet and teacher; “Free Sky” that shares the action-packed stories of the Turkish Air Force’s fighter pilots; “Say No More!” with its brand new adventures, high dose of humor and entertaining cast; “The Last Day” which brings together famous Turkish actors in the psychological thriller, as well as productions that appeal to different tastes such as “The Supporting Actor”, “The Raven: Deep Darkness”, “Marriage et al.”, “#Reckoning”, “Young Ibn Sina”, “Ramazan Bey’s Mansion”, “Gilani the Ascetic” and “Golden Apple: The Grand Conquest” elevate pleasure of the journey with their captivating and one-of-a-kind storytelling.
“By establishing a partnership with Turkish Airlines, we enrich our experiences in new markets.”
TRT’s Director General Mehmet Zahid Sobacı stated that the partnership with Turkish Airlines, with its ever-expanding fleet holding the title of ‘the airlines company flying to the highest number of destinations in the world,’ contributes greatly to the promotion of tabii. Sobacı further emphasized that tabii, which started its journey with the motto “Stories That Bond Us” is now making these stories available to the world.
Sobacı said, “The global demand for Turkish content has been increasing exponentially, especially in the last 10 years. Worldwide, the viewing experience is shifting towards digital platforms and tabii has embarked on its journey to meet the increasing demand and great interest in Turkish content in the global streaming market. As in all our productions, we tell the world about our history, traditions, national and spiritual values, and cultural richness in our tabii original content, offering our audiences a rich and immersive viewing experience. In addition, we bring together the stories reflective of 5 billion people who are underrepresented in the mainstream media and unable to tell their own stories. We offer reliable, family-oriented content catering to audiences in Türkiye and beyond. As a result of the partnership between tabii and Turkish Airlines, passengers from all over the world could have the opportunity to enjoy tabii’s content offering during their flights. This way, we will be reaching diverse audiences and showcase Türkiye’s cultural heritage and stories on a global scale.”
tabii, appealing to all segments and tastes, reached more than 3.5 million subscribers in a short time
tabii, the global streaming service established by Türkiye’s public broadcaster TRT to meet the international demand for its content, has achieved outstanding success in the digital streaming market with the launch of 30 original series reaching more than 3.5 million subscribers in a short span of time. Since its debut in May 2023, tabii has captured the attention of viewers from all walks of life and age groups, with its rich and varied content reflecting the depth and diversity of the life we live in.
Offering a wide range of entertaining content, from the lives of historical figures to the struggles of superheroes; from action-packed productions to dystopian dramas; from animations for children to entertaining content for young people, tabii promises a storytelling experience that offers new perspectives to the audience. tabii, being the streaming service that launched with the highest number of original productions, continues to bring new stories and series to the audience ensuring a constant stream of captivating content. To learn more about tabii, please visit http://www.tabii.com
About tabii
tabii, a brand of Türkiye’s public broadcaster TRT, is a global streaming service that offers a wide range of high quality, family friendly content dubbed and subtitled in multiple languages. tabii presents a unique streaming experience with inspiring stories based on universal values and inclusive content to a culturally diverse audience. tabii is the digital home to exclusive original series, movies and documentaries; licensed content and popular TRT productions in various genres including action, period, drama, fantasy, comedy, mystery, romantic comedy, and thriller. tabii, Türkiye’s digital platform also offers live streaming of all TRT channels, thrilling sports events, children’s content, and a wide selection of licensed movies, series, and documentaries. tabii content is available in Turkish, English, Spanish, Arabic and Urdu with more language options coming soon. In Türkiye tabii can be watched on various mobile devices through the tabii App on iOS and Android, on computers via www.tabii.com and on smart TVs and TV boxes Internationally, tabii is currently available in select markets and is accessible via third-party platforms such as YouTube (youtube.com/@tabii) at an affordable subscription fee. tabii will be offered in more countries and languages later in 2024.
